You can link and unlink recipients from a product in the PDP, with the steps below:
To link and unlink recipients from a product in PDP:
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In PDP, navigate to the right panel and select the Syndication panel.
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Click Manage Recipients.

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The Manage Recipients modal displays all available recipients for linking.
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Select recipients from the Available Recipients list to link them to the product. To unlink any recipient, click the X icon next to it in the Selected Recipients list.

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Click Save.
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After saving the changes, a confirmation pop-up appears. Click Confirm to apply the changes.
The Syndication panel will show the updated recipient list.